| If you’ve realised that it’s time
to set up an autoresponder to build your list but you’re
not sure where to start or what to write, here’s some tips
to get you started:-
1. Write as you would normally – don’t
use a special style, don’t try and be someone else whose
writing you admire and enjoy, write as you talk. Imagine yourself
sitting in a comfortable armchair and having a chat with your
reader – that will help to set a tone that will seem
natural and be easy to read.
2. Write about what you know. This may seem
obvious – but it’ll be very clear to your readers
whether you know anything about the subject or not.
3. Add value – pass on useful information
that can’t be found easily on the internet. Occasionally
offer free information that you’ve found that will be
relevant to your list.
4. Build trust – if you can create
trust between yourself and your reader, you’re building
up a relationship that will end up being profitable for you
both.
5. Don’t pester them too much – writing
once a week is quite enough, although you might want to write
more often in the first week or so just to get them to remember
your name!
6. Sign up for a few free newsletters – get
a feel for what other people are doing that you like. My personal
favourite is Dr Andy’s EZSEO at http://ezseonews.com.
By reading ezines and newsletters, you’ll quickly find
out what you don’t like – heavy sales pitches,
daily “information” in your inbox and so on.
7. Enjoy it – take your time to write
good, informative information.
Do these simple things and you will build a good, loyal subscriber
base who will be trusting and happy to buy from you.
About the Author. This article
was submitted by Jennifer Carter. Build on your success with
Jen's Google
Adsense secrets.
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Design. SaffronWeb Design is a professional web design
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