Media
Publicity - Get Your Name Out There - Joshua Feinberg
August 12, 2006
Media publicity is a great way to build your
professional profile and credibility. Get interviewed, get
featured, get quoted, or somehow get into the local newspaper
or business journal and use this media publicity to your advantage.
Use the media publicity you have generated when you create
your business collateral. You will get more mileage out of
your media publicity this way than simply relying on people
to see it in print or on TV, or hear it on the radio.
Here are some popular and simple ways to get media publicity:
Talk to the hosts or producers of any local computer related
or small business related TV or radio shows. Convince them
that your expert opinion is valuable.
Generate media publicity by getting benefits focused testimonials
from local celebrities, prominent business owners, and politicians.
Get photos with these local celebrities so you can use them
in your own print and online marketing collateral.
Host public seminars and create your own media publicity.
Develop a reputation as an expert in your community.
Speak at high profile local organizations and business events
as a computer expert. These events will likely be covered and
you will get media publicity.
Teach something IT related at the local community college.
You will get media publicity in their brochures and course
catalogues.
Write a computer tips column for the local newspaper, regional
business magazine or a business organization's newsletter.
This is a great way to raise your profile through media publicity.
Bottom Line on Media Publicity Generating media publicity
is an excellent means of raising your profile and building
your credibility. When you get media publicity you are automatically
perceived as an expert. This helps your computer consulting
business enormously. Think about creative ways you can garner
media publicity and then use the coverage you get in as many
of your marketing pieces as possible.
About the Author. Joshua Feinberg
helps computer consultant business owners get steady, high-paying
clients. Learn how you can too. Sign-up now for Joshua's free
audio training program that shows you how to use field-tested,
proven Small
Biz Tech Talk tools. Article Source: http://EzineArticles.com
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